A DIFFERENT KIND OF OPTICIAN
Not a high street optician.
A boutique eyewear destination.
For many people, choosing glasses has always felt like a compromise. They settle for a frame that is "nice enough", choose something similar to what they have always worn, or leave an appointment unsure whether they made the right decision.
At The Wright Eyewear Co, we believe you deserve more than that. We are a boutique eyewear destination where clinical expertise meets personal styling, exceptional service and independent design.
Because eyewear is not just about seeing better. It is about being seen.
WHAT MAKES THE DIFFERENCE
An experience designed
around you
From the moment you walk through our doors, everything is designed to make you feel relaxed, welcomed and looked after.
THE WELCOME
No rushing. No pressure. No walls of frames.
Enjoy a tea, coffee, a glass of prosecco or even a cocktail while we guide you through your personalised styling experience. There is no expectation that you should know what you are looking for.
THE EXPERTISE
Certified Eyewear Styling Experts.
Our team of qualified Dispensing Opticians and Certified Eyewear Styling Experts get to know you, your lifestyle and personality, and what you want your glasses to say about you.
THE COLLECTION
Eyewear you won't find on any high street.
We travel throughout Europe to discover independent eyewear designers, visiting international trade shows and personally selecting every collection and every frame.
THE RESULT
Glasses that feel like they were chosen for you.
Many clients tell us: "Nobody has ever spent this much time helping me choose glasses before." That is exactly why we created The Wright Eyewear Co.
SOURCED FROM THE WORLD'S BEST
We travel to Silmo Paris so you don't have to settle
Every year we travel to Silmo, the world's most prestigious international eyewear exhibition, to meet independent designers face to face and handpick the collections that make it onto our shelves.
You will not find rows of the same mainstream brands you have seen in every other optician. We choose eyewear with personality, craftsmanship and originality.
Our clients don't come to us because they want to look like everybody else. They come because they want eyewear that feels like a genuine reflection of who they are.
IT'S ALL IN THE DETAIL
Your styling consultation considers everything.
This is why so many people walk away wearing a frame they would never have chosen themselves and wondering why they had never experienced eyewear styling before.
Your colouring and complexion
Your face shape and features
Your personal style and personality
Your lifestyle and profession
How you want to feel in your eyewear
Optician Awards, 2022 Finalist - Fashion Practice of the Year 2022
280+ 5*
Google Reviews
OSA Excellence Award Winner 2026
DON'T JUST TAKE OURT WORD FOR IT
What our clients say
Natalie
"I've been a loyal customer for many years and happily travel a fair distance because the service is always exceptional."
Sarah
"It was lovely to have someone spend so much time on you, actually caring about what you are after and what styles suit."
Sarah
"I doubt you will ever get a better service from any other opticians. Honestly."
MAKE A DAY OF IT
Your journey to us should feel like a treat, not a chore.
Take your time, enjoy your styling appointment, discover unique eyewear and leave with glasses that feel like they were chosen just for you.
Because they were.
Sidcup High Street – easily accessible from across Kent and London.